RBH Capital - Real estate investment company
Hope - the word that describes RBH Capital. Hope for their residents in terms of safe, affordable, and clean housing. They are personally involved in the day-to-day operations and capital projects. They'll personally be onsite, cleaning up the parks, tearing out old homes, etc. Structured. Each of them has their own responsibilities and they work well together.
Colors
To reinforce the brand's identity, bright colors were used, conveying the idea of freshness, friendliness, fluidity and power.